
Looking to get more done this year? You have some strong options. Top AI email automation tools for 2025—like Mails.ai, ActiveCampaign, Brevo, GetResponse, and Encharge—use AI to manage emails, send follow-ups, and make sure emails get delivered. These tools learn what you do, write messages, and even set up email times for you. With AI in email automation, you can save hours each day and spend more time making connections. Automated tools help you send better emails, see your results, and keep your messages steady. Think about what your business needs most so you can choose the best email automation tools for your goals.
Did you know? Sales teams using AI-powered email automation tools can see up to a 14.5% rise in productivity, because of automated emails, smarter writing, and better analytics.
Key Takeaways
AI email automation tools help you save time. They can write emails, send follow-ups, and pick the best times to send. Top tools like Mails.ai, ActiveCampaign, Brevo, GetResponse, and Encharge have many features. These include AI writing, smart scheduling, and advanced analytics. Using AI makes emails better. It helps more people get your emails. It also makes emails feel more personal and gets more replies. This helps you work faster and sell more. Pick a tool that fits your business needs and budget. Look for features like automation, integrations, and contact limits. AI email automation grows with your business. It helps you manage campaigns, connect with other tools, and reach more customers easily.
Top AI Email Automation Tools

Mails.ai

Mails.ai is great if you want to send lots of cold emails. This platform helps you automate, personalize, and grow your email campaigns. You can link as many email accounts as you want. You can also send as many emails as you need. The ai-powered email assistant writes your messages and checks your lists. It also switches inboxes so your emails do not go to spam.
Core AI Features:
The AI-driven email writer helps you start campaigns quickly with custom details.
Spintax makes different versions of emails for better delivery.
AI-powered lead verification removes bad email addresses.
Automated account rotation keeps your emails away from spam filters.
Real-time email verification helps more people see your emails.
It works with many email providers using IMAP and SMTP.
Advanced reporting shows sent, opened, replied, and bounced emails.
Intelligent warmup keeps your sender reputation strong.
Many users can work together and get good support.
Tip: Mails.ai lets you save time by automating email tasks, personalizing messages, and following up with leads automatically.
Pros and Cons:
Aspect | Details |
---|---|
Pros | You get unlimited email warmup, sending, AI writing tools, real-time tracking, free email checks, inbox rotation, and instant analytics. |
Cons | New users might need time to learn the advanced features. |
Pricing | Free Plan: $0/month (unlimited Gmail accounts and warmup); Startup: $24/month (1,000 contacts); Growth: $49/month (5,000 contacts); Pro: $99/month (unlimited contacts) |
Use Case | This tool is best for small businesses and fast-growing companies. |
Deliverability | It helps your emails reach inboxes and uses smart automation. |
Pricing Highlights:
Plan | Price (Annual Billing) | Active Contacts | Key Features Included |
---|---|---|---|
$0/month | Email warmup for Gmail and Google Workspace | ||
Startup Plan | $24/month | 1,000 active contacts | Unlimited emails, AI writer, email verifier, advanced reports |
Growth Plan | $49/month | 5,000 active contacts | All Startup features plus more contacts |
Pro Plan | $99/month | Unlimited active contacts | All features, unlimited contacts, advanced analytics |
Best Use Cases:
Save time by automating email tasks.
Make emails more personal for better results.
Use ai email assistants to write good drafts.
Automate follow-ups so you never miss a lead.
Make sure your emails go to the inbox, not spam.
Send lots of targeted emails with no limits.
ActiveCampaign
ActiveCampaign is a top pick for businesses that want smart automation and email marketing software. This tool uses ai-powered features to help you send the right message at the best time. You get predictive sending, smart content, and lead scoring powered by ai.
Core AI Features:
Predictive sending finds the best time to email each person.
AI-based lead scoring ranks leads by what they do and how they engage.
Smart content recommendations make emails personal for each reader.
AI-powered content creation helps you write subject lines and email text.
AI Brand Kit keeps your emails looking like your company’s style.
Machine learning changes workflows based on customer actions.
Pros and Cons:
Advantages | Disadvantages |
---|---|
The drag-and-drop interface is easy for everyone. | Prices can be high for small businesses, and advanced features cost more. |
You get powerful automation with multi-step workflows. | The built-in CRM is basic. |
High deliverability comes from strong ISP relationships. | There is not much design flexibility. |
There are many templates for emails and landing pages. | Support quality depends on your plan. |
You get strong A/B testing and analytics. | There is no free plan after the 14-day trial. |
There are over 870 integrations with other tools. | |
Customer support and learning resources are helpful. |
Pricing Highlights:
Plan | Starting Price | Contacts Included | Key Features |
---|---|---|---|
Lite | $15/month | 500 | Basic automation, email marketing, chat, templates |
Plus | $49/month | 1,000 | CRM, landing pages, advanced automation |
Professional | $149/month | 2,500 | Predictive sending, split automation, site messages |
Enterprise | Custom | Custom | Custom reporting, advanced integrations |

Best Use Cases:
Small and medium businesses that need advanced automation.
Marketing teams that want detailed reports and segmentation.
E-commerce, online education, and digital services.
Teams that want to connect email marketing software with CRM and sales tools.
Brevo
Brevo, which used to be called Sendinblue, is an easy-to-use email automation tool. It is affordable and simple. It has an ai-powered email assistant named Aura. Aura helps you write, personalize, and send emails that stand out.
Core AI Features:
Aura writes subject lines and email text.
It changes the tone to match your brand’s voice.
It adds product recommendations that change for each person.
It improves audience segmentation for better targeting.
It picks the best time to send emails for more opens.
It adds job titles, company names, and locations to contact data.
Pros and Cons:
Strengths:
The dashboard is simple and has a drag-and-drop editor.
The AI assistant helps with copywriting.
You can use SMS, chat, and transactional emails.
Support is quick and campaigns are easy to set up.
Weaknesses:
There are fewer email templates than some other tools.
Advanced automation features are not as strong.
You only get multi-user access on higher plans.
Email deliverability can change.
Pricing Highlights:
Plan Level | Pricing (starting) | Email Sending Limits | Contact Limits | Key Features Included |
---|---|---|---|---|
Free | $0 | Up to 100,000 contacts | Marketing automation, CRM, web tracking, live chat, segmentation, forms | |
Starter | From $9/month (5k emails/mo) | Up to 100,000 emails/month | Up to 500, 1,500, or 500,000 contacts | Automation, CRM, segmentation, forms, limited stats |
Business | From $18/month (5k emails/mo) | 20,000 to 1 million emails/mo | Up to 2 million contacts | All Starter features plus landing pages, multi-user, A/B testing, advanced reporting |
Enterprise | Custom pricing | Custom (unlimited) | Unlimited contacts | All Business features plus dedicated manager, priority support, advanced integrations |
Best Use Cases:
Marketers who want to automate transactional and marketing emails.
Businesses that need campaigns using email, SMS, and chat.
Beginners who want easy email automation tools.
GetResponse
GetResponse is a well-known email marketing software. It has many ai-powered features in one place. You can use its ai email assistants to write emails, make landing pages, and build campaigns with just a few clicks.
Core AI Features: GetResponse uses OpenAI to make email content, subject lines, and even whole campaigns. The ai-powered email assistant helps you write and improve emails for more clicks. You also get AI-powered autoresponders that send emails based on what users do.
Pros and Cons:
Pros | Cons |
---|---|
AI tools help you quickly make emails and landing pages. | The landing page builder is not very flexible. |
You get everything for campaigns, landing pages, and webinars. | Prices go up fast with bigger lists. |
The interface is easy for beginners. | You need higher plans for advanced features. |
The dashboard can be customized. | Some templates look old. |
There are not many split testing options. | |
You get advanced automation, segmentation, and lead scoring. | There is no built-in CRM for sales pipelines. |
It works with Shopify and WooCommerce. |
Pricing Highlights:
Plan | Starting Price | Subscribers | Key Features Included |
---|---|---|---|
Starter | 1,000 | Unlimited emails, autoresponders, landing pages, 24/7 support | |
Marketer | $59/month | 1,000 | Full automation, webinars, sales funnels |
Creator | $69/month | 1,000 | Course creation, paid newsletters |
Max | $1,099/month | Custom | Enterprise features, dedicated support |
Best Use Cases:
Ecommerce stores that want to automate marketing.
Marketers who want all-in-one email marketing software with ai-powered features.
Encharge
Encharge is a flexible email automation software for businesses that want more than basic email blasts. It uses ai email assistants to help you create, personalize, and automate emails based on what users do.
Core AI Features:
Generative AI makes email content and subject lines.
Predictive AI looks at data to guess how campaigns will do.
Hyper-personalization gives dynamic content based on user actions.
The visual flow builder lets you automate emails without coding.
Smart segmentation groups users for targeted campaigns.
Behavior-based triggers send emails at the right time.
Pros and Cons:
Advantages of Encharge | Disadvantages of Encharge |
---|---|
It connects easily with many third-party tools. | There is a learning curve for advanced features. |
You get advanced segmentation for targeted marketing. | Native CRM features are limited. |
It can grow with your business. | Prices can be high for small businesses. |
The drag-and-drop workflow builder is easy to use. | Email design tools are less flexible. |
Strong behavior-based automation is included. | Reporting and analytics are basic. |
There is no native form builder. | |
It costs less than some competitors. | No ecommerce support and no double opt-in. |
It supports transactional emails and custom domains. | The knowledge base is limited. |
Pricing Highlights:
Plan | Pricing | Included Features |
---|---|---|
Free Plan | Free for up to 200 contacts | Basic email marketing features, core automation tools |
Pro Plan | Starts at $49/month for 1,000 contacts | Advanced automation, personalization, segmentation, priority support |
Scale Plan | Custom pricing for over 10,000 contacts | All Pro features, dedicated manager, advanced integrations, onboarding assistance |
Best Use Cases:
Marketers who want automation based on user behavior.
Businesses ready to move from simple emails to personalized, automated workflows.
Teams that need strong integrations with other marketing tools.
AI in Email Automation
Smart Scheduling
You want your emails to arrive at the best time. AI in email automation helps make this happen. These tools watch how people act and when they open emails. They pick the best time to send your message. You do not have to guess anymore. AI-powered smart scheduling checks time zones and open rates. It even looks at daily habits. This helps your emails reach people when they will read them. Many marketers get more people to open and read their emails. You can let these tools handle timing, so you can focus on what you want to say.
Personalized Content
AI in email automation makes emails feel special for each person. You can send messages that seem written just for them. AI studies what people like and what they have done before. It helps create subject lines and product ideas that fit each person. This makes people want to read your emails more. Studies show AI-driven content can get up to 14% more clicks. You get more clicks, more sales, and better connections with your readers.
Automated Follow-Ups
You do not want to miss a chance to talk to someone. Automated follow-ups with AI help you keep in touch with leads. These tools watch what people do and when they reply. Then, they send the right message at the right time. AI decides how many follow-ups to send and when to send them. This stops you from sending too many emails or missing important times. Companies using AI for follow-ups see up to a 30% jump in replies. You can set up workflows that change based on what people do.
Analytics & Reporting
AI in email automation gives you strong analytics and reports. These tools track every part of your email campaigns. You can see open rates, clicks, and sales. AI finds patterns in how people act and what they like. You can use smart segmentation to learn more about your results. AI-powered dashboards show which emails work best. This helps you make better choices for your next campaigns.
Comparing Email Automation Tools

Feature Comparison Table
When you compare AI email automation tools, you want to see what each one does best. Here is a simple table to help you look at the most important features:
Tool | AI Content | Deliverability | Automation | Analytics | Integrations | Personalization | Security/Privacy |
---|---|---|---|---|---|---|---|
Mails.ai | Yes | Advanced | Yes | Advanced | Many | High | Strong |
ActiveCampaign | Yes | High | Yes | Advanced | Many | High | Strong |
Brevo | Yes | Good | Yes | Good | Many | Medium | Good |
GetResponse | Yes | High | Yes | Advanced | Many | High | Good |
Encharge | Yes | Good | Yes | Good | Many | High | Good |
Tip: Make sure the tool can check your domain and use SPF, DKIM, and DMARC. These help your emails go to the inbox.
Pros and Cons
You want to choose the best tool for your business. Here are some things to think about:
Some tools are easy to set up. You can start in just a few minutes.
AI features like smart replies and summaries help you work faster.
Good analytics let you see how much money you make and keep customers.
Pick tools that clean your email list and watch for bounced emails.
Security is important. Choose tools that keep your data safe and follow privacy rules.
Some tools connect with CRM, calendars, and chatbots.
Not all tools can do hard automation or tricky workflows.
Best Use Cases
You can use AI email automation tools in many ways:
If you have an eCommerce store, use tools that suggest products and track your stock.
For B2B, pick tools with lead scoring, CRM links, and smart groups.
Expensive services need tools that can do complex automation and send emails based on actions.
Agencies and SaaS companies like tools that send follow-ups and watch what users do.
If you want to keep customers, pick tools with strong analytics and reports.
Remember, the best AI email automation tools help you save time, reach more people, and learn about your users. You get better results when you pick the right tool for your business.
Choosing Email Automation Software
Assessing Business Needs
You need the best email automation software for your business. First, think about what you want to do. Do you want to send cold emails or get more sales? Maybe you want to find new customers or keep old ones happy. Write down what matters most to you. Some businesses only need simple tools for easy jobs. Others want advanced ai features and strong analytics. If you work with a team, pick software that lets many people use it.
Tip: Before you look at choices, write a list of features you must have.
Evaluating Features
Email automation software is not all the same. You should see if it has ai-powered content creation and smart scheduling. Look for tools with real-time analytics and dashboards that are easy to use. Some let you connect as many email accounts as you want. Others help your emails get delivered and use inbox rotation. Try to find ai tools that help you write emails, check addresses, and manage your work.
Here’s a quick checklist:
Email verification
Inbox rotation
Advanced analytics
Budget Considerations
You want to get good value for your money. Some email automation software has free plans with basic features. Paid plans give you more contacts, unlimited sending, and extra ai tools. Think about how many emails you send each month. Check if the software charges by contacts or by features. Compare the prices of different plans. Make sure you get the ai features you need and do not pay for things you will not use.
Plan Type | Price Range | Best For |
---|---|---|
Free | $0 | Small teams, testing |
Startup | $20-$30/month | Growing businesses |
Pro | $50+/month | High-volume senders |
Why Choose Mails.ai
If you want strong ai and automation, Mails.ai is a great choice. You can connect as many email accounts as you want and send lots of emails. The ai email writer helps you make messages quickly. Automated follow-ups and inbox rotation help your emails stay out of spam. You get free email verification and advanced analytics. Mails.ai gives you everything you need for cold outreach and finding leads. You can start with a free plan and move up as your business gets bigger.
Note: Mails.ai makes email automation simple, easy to grow, and smart for any business.
AI Email Marketing Tools for 2025
Trends in Email Marketing Automation
You will see big changes in ai email marketing tools in 2025. More companies use ai in email automation to make their work faster and smarter. By the end of the year, experts say 85% of businesses will use these tools. The market for email marketing automation grows by 25% every year. You can expect new features that help you send better emails and get more replies.
Here are some trends you should watch for:
AI makes emails feel personal for each person on your list.
Predictive analytics help you pick the best time to send messages.
Automation lets you run email marketing campaigns without much work.
Tools now connect with CRM systems and other channels like SMS or social media.
AI writes subject lines and email content that get more people to open and click.
You can use behavioral triggers to send emails when someone takes action.
Real-world results show up to 30% more opens and 25% more sales from these tools.
AI helps you keep the human touch in your emails, even with lots of automation.
Many platforms offer affordable plans, so small businesses can use ai email marketing tools too.
Tip: Try using ai email marketing tools that offer predictive analytics and smart content. You will see better results in your email marketing campaigns.
Integrations and Scalability
You want your email marketing automation to grow with your business. The best ai email marketing tools let you connect with other tools you already use. You can link your email platform to your CRM, e-commerce store, or even your social media accounts. This makes it easy to track leads and manage all your email campaigns in one place.
Scalability matters. As your list grows, you need tools that handle more emails and more contacts. AI in email automation helps you send thousands of emails without slowing down. You can set up automation for follow-ups, segment your audience, and run many email marketing campaigns at once. Look for tools that offer strong integrations and can scale as you grow.
You want to do more and help your business grow. AI-powered email automation tools make this easier. With ai, you can send emails at the best time. You can write better messages and follow up with leads. Many people say ai tools help them work faster and feel happier at work. Teams using ai for email make fewer mistakes and get results quicker.
More than 90% of workers feel more productive with automation.
AI helps teams work together and lets you start new projects.
Businesses using ai for email can be up to 40% more productive.
Mails.ai lets you use as many email accounts as you want. You can send as many emails as you need. You get free verification, advanced warmup, inbox rotation, and ai-powered content. This gives you all you need to make email outreach simple and strong. Want better results? Try it for free today! 🚀
FAQ
What is AI email automation?
AI email automation uses smart technology to help you send emails without doing everything by hand. You can set up messages, and the ai will handle sending, follow-ups, and even writing. This saves you time and helps you reach more people.
How does AI improve email deliverability?
AI checks your emails before sending. It helps you avoid spam words and fixes mistakes. The ai also learns the best time to send messages. You get more emails in inboxes, not junk folders. This means more people see what you send.
Can AI write emails for me?
Yes! AI can write emails for you. You just give it a topic or a few details. The ai creates subject lines and messages that sound natural. You can edit them if you want. This makes writing emails much faster and easier.
Is AI email automation safe for my business?
AI email automation is safe when you use trusted tools. The ai follows privacy rules and keeps your data secure. You control what gets sent. You can always review messages before they go out. This helps you protect your business and your contacts.
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