Email marketing is constantly evolving. In 2025, AI will revolutionize how businesses communicate with customers. An AI-powered email strategy is no longer optional; it's essential. AI isn't just a nice-to-have feature; it's a must-have for standing out and personalizing outreach at scale, ultimately driving revenue growth. Nearly 63% of marketers already leverage AI for their email efforts, and an impressive 87% of businesses utilizing AI apply it specifically to email marketing. With a plethora of AI email tools available, this guide aims to simplify your choice. We've curated a list of the top 10 AI-powered email tools for businesses, selected for their innovative features and proven effectiveness in helping companies achieve significant results.
Key Takeaways
AI helps email marketing by making messages personal for each customer. This makes customers more interested and can increase sales.
AI tools make sure emails reach the right inbox and avoid spam folders. This improves how many people see and open your emails.
AI can write emails, subject lines, and calls to action. This saves time and helps your team focus on bigger ideas.
Using AI in email marketing can make your campaigns earn more money. It helps you get a better return on your investment.
Choosing the right AI tool means knowing your business needs. Look for tools that are easy to use and work with your other systems.
AI in Email Marketing
Why AI is Essential
AI is not just for the future. It is needed now for your email marketing. Businesses use AI with email automation. They see big improvements. Email open rates can go up by 14.5%. Click-through rates can go up by 59%. AI finds the best times to send emails. It sorts people into groups. It writes good subject lines. AI does boring tasks automatically. This lets your team focus on ideas. It makes emails feel personal. This boosts engagement and sales. Personal campaigns get 6 times more sales. AI also gives useful information. It helps you make smart choices. You can change your plans quickly. A report says 75% of marketers use AI. This helps companies connect with people. It also saves money. AI looks at lots of data. It finds out what customers like. AI that makes things personal has helped. Click-through rates went up by 200%. Email sales went up by 90%. These AI features are very important today.
Key AI Capabilities
AI has strong features. They change your email campaigns. You can use AI to write content. Tools like ChatGPT or Jasper help. They write email text. They give campaign ideas. They make many content versions. This is for testing. They keep your brand's voice. They save time. AI tools make subject lines better. This makes more people open emails. Open rates can go up by 10-15%. AI also helps with email design. Tools like Canva’s Magic Design make templates. They create pictures. Tools like DALL-E 2 make custom images. AI helps write emails. It creates subject lines. It makes calls-to-action. These are for different groups of people. It sorts subscribers automatically. This is based on what they do. It makes small, exact groups. AI picks the best send times. This is for each person. It finds when they usually check email. These AI features also make content personal. AI changes subject lines. It changes email content. This is for each person's likes. It uses things like list groups. It adds content that changes. This is based on age, buying habits, or website visits. AI can guess what customers will do. This can make email open rates better by 25%. It can get a 7% conversion rate. This is for campaigns to get people back. Brands can guess what customers will do. They can reach out early. AI email tools help with this. They send emails based on actions. They deliver personal content well.
Best AI Email Marketing Tools
You need good tools. They help you win in email marketing. Many AI email marketing tools are out there. This part shows the best ones. These tools help you do tasks automatically. They make messages personal. They also make your results better.
Mails.ai: AI-Powered Deliverability
Mails.ai is an AI-powered platform. It sends many cold emails. It helps you send more emails. It keeps them out of spam. This tool makes sending many cold emails easy. It is good and safe. Many companies trust it. These include SaaS, marketing, consulting, and e-commerce.
Primary Use Case: Sending many cold emails. It also makes sure emails get delivered.
Key AI Features: Mails.ai uses AI to send emails well. It checks emails right away. It warms up emails automatically. You get daily sending limits. This stops too many emails. It avoids spam filters. Its AI writer makes good content. This content is less likely to be spam. The tool also checks your sender's reputation. This makes sure emails reach the inbox.
Pros: You get many email accounts. You get unlimited email warmup. You can send unlimited emails. It checks emails for free. You also get an AI email writer. It sends automatic follow-ups. It has many delivery features. These include inbox rotation and spintax. This means more people open emails. Subjects are personal. Delivery gets better. More people click links. Content is interesting. More sales happen. This is from smart AI-powered emails. Fewer emails bounce. This is from the free email checker. You get more replies. This is from automatic follow-ups.
Cons: It mainly sends cold emails. It does not send regular marketing newsletters.
Pricing: Mails.ai has a Free Plan. Paid plans start at $24/month (Startup). Growth is $49/month. Pro is $99/month. This is if you pay yearly.
HubSpot: All-in-One AI Marketing
HubSpot has a full platform. It meets all your marketing needs. It uses AI for sales, service, and content. It is a strong choice. It is for businesses wanting one solution.
Primary Use Case: It combines marketing, sales, and customer service. It has strong AI features.
Key AI Features: HubSpot has an AI Email Writer. This tool has email templates. You can change them. It writes and fixes marketing emails. You can ask it to. Copilot is an AI helper. It helps with ideas. It creates content. It makes tasks easier. It also writes and fixes things. You can use changing content. This makes website pages personal. It also makes email templates personal. It suggests things you might like. These are based on what you did before. AI writing helpers, like Hubspot Breeze AI, write content fast. It matches your brand's style. This keeps things the same. Better marketing automation includes AI scoring. This finds important leads. Workflow automation sends follow-ups. It does this automatically.
Pros: You get many tools. Its AI features make many tasks easier. It helps you manage leads. It automates tasks well.
Cons: All the features can be hard to use. It can cost more for small businesses.
Pricing: HubSpot has free tools. Paid plans are Starter, Professional, and Enterprise.
Mailchimp: AI-Driven Audience Insights
Mailchimp is a popular email tool. It uses AI to help you know your audience. This helps you make better campaigns.
Primary Use Case: Email marketing for small and medium businesses. It focuses on knowing your audience.
Pros: It is easy to use. It gives good audience information. You can make and run campaigns easily.
Cons: Its advanced automatic features may not be as strong. Some special AI email marketing tools are better.
Pricing: Mailchimp has a Free plan. Paid plans are Essentials, Standard, and Premium.
ActiveCampaign: Predictive AI Automation
ActiveCampaign is great at automation and CRM. Its AI can guess things. It helps send the right messages. It sends them at the right time. This makes it a top AI email marketing tool.
Primary Use Case: Advanced marketing automation and CRM. It uses AI to guess things.
Key AI Features: ActiveCampaign has Predictive Sending. This sends emails at the best times. It uses what users do. This helps emails get delivered. It also gets customers to engage. The AI Campaign Builder makes whole campaigns. This includes subject lines and layouts. It also makes personal messages. Predictive Analytics uses machine learning. It looks at what customers do. It looks at what they like. It guesses if they will engage or buy. AI-based Lead Scoring makes campaigns better. Smart Content Recommendations make things very personal. Content Personalization changes email content. It does this on the fly. Behavior Tracking keeps making future emails better.
Pros: You get strong automation. It has deep personalization. This helps you connect with customers well.
Cons: It is harder to learn. It can cost a lot for many contacts.
Pricing: Plans are Lite, Plus, Professional, and Enterprise.
Constant Contact: AI for Small Business
Constant Contact helps small businesses and non-profits. It has AI tools. These make email marketing simple. This saves time. It helps your business grow.
Primary Use Case: Email marketing for small businesses and non-profits.
Key AI Features: Constant Contact has an AI marketing platform. This platform does hard tasks for small businesses. It has an AI-powered Campaign Builder. This builder makes branded emails. They are fully written. They are based on what you like. If you have the Lite plan, you get AI content ideas. Its SMS marketing also has AI. It helps write messages.
Pros: It is simple to use. It helps small businesses. You can make good campaigns fast.
Cons: Its AI features are not as advanced. Enterprise AI email marketing tools are better.
Pricing: Plans are Lite, Standard, and Premium.
Klaviyo: AI for E-commerce Personalization
Klaviyo is an AI email marketing tool. It is made for online stores. It helps make customer experiences personal. This helps sales. It also builds loyalty.
Primary Use Case: E-commerce email and SMS marketing. It has deep personalization.
Key AI Features: Klaviyo mixes its CRM with automation. It sends personal emails and SMS. This is based on what customers do. AI suggests products. These ideas come from past buys. They also come from what you looked at. Klaviyo puts customer data in emails. This includes names and past buys. This makes messages personal. Dynamic Content Blocks change email content. This is based on groups. Conditional Logic lets email flows change. They adapt to what customers do. AI helps write personal subject lines. It also makes preview text better with AI.
Pros: It has great features for online stores. It can sort people well. This helps make very specific campaigns.
Cons: It can cost a lot. This happens as your contact list grows. It mainly helps online stores.
Pricing: Email and SMS plans cost money. It depends on contacts and messages sent.
GetResponse: AI Campaign Creator
GetResponse is a full marketing platform. It uses AI to help you make whole campaigns. This includes emails, landing pages, and more.
Primary Use Case: All-in-one marketing platform. It uses AI to help make campaigns.
Key AI Features: GetResponse has an AI Campaign Generator. This makes custom landing pages. It makes welcome emails and newsletters. It uses OpenAI tech. It creates messages and pictures. This is based on keywords. The AI Email Generator makes email marketing better. It gives content for your industry. It helps make whole emails fast. The AI Writing Assistant makes text better. This is for different email types. The AI Subject Line Generator makes subject lines better. This makes more people open emails.
Pros: You get many tools. It helps you make different campaign parts well.
Cons: The look can feel old sometimes. Some AI features are new.
Pricing: GetResponse has a Free plan. Paid plans are Email Marketing, Marketing Automation, and E-commerce Marketing.
Sender.net: AI for Content Generation
Sender.net is an email marketing software. It is simple and cheap. It uses AI to help you write good email content fast.
Primary Use Case: Cheap email marketing. It uses AI to make content.
Key AI Features: Sender.net uses AI to help write content. You can make good email text. This saves you time and work. Its AI features help you write subject lines. They also help write the main text. This makes sure your messages connect with people.
Pros: It is not expensive. It is easy to use. You can make and send emails fast.
Cons: Its AI may not be as strong. Other special AI email marketing tools are better.
Pricing: Sender.net has a Free plan. Paid plans depend on how many people you have.
Omnisend: AI for Omnichannel Marketing
Omnisend is an AI email marketing tool. It is for many channels. It helps you send messages. These go across email, SMS, and push notes. This makes a smooth customer journey.
Primary Use Case: Omnichannel marketing automation for online stores.
Key AI Features: Omnisend sends messages across channels. This includes email, SMS, and push notes. This keeps customers engaged. Omnisend's AI Agents make features better. They add smart guesses. They make things better automatically. They create smart content. They do hard marketing tasks by themselves. This includes checking campaigns in real-time. They make smart product ideas. They create different personal email content. They guess if customers will leave. They send emails at the best times. This is based on how each person engages. Omnisend's AI looks at customer data. It finds important patterns. This lets you change AI-made content in emails. It finds the best times to send.
Pros: You get strong multi-channel features. It has advanced automation for online stores. You can make very personal customer journeys.
Cons: Setting up all channels can be hard. Complex tasks can be challenging.
Pricing: Omnisend has a Free plan. Paid plans are Standard and Pro.
Braze: AI for Customer Engagement
Braze is a strong platform. It helps connect with customers. It uses advanced AI. It gives very personal experiences. This is across many channels. This makes it a top AI email marketing tool for big companies.
Primary Use Case: Big company customer engagement. It works across many channels.
Key AI Features: BrazeAI offers smart features. These can guess things. They can create things. They can act like agents. This changes for every customer touchpoint. It makes customer engagement smarter. It makes it more meaningful. The Braze Data Platform brings data together. It uses it right away. This powers BrazeAI. It guesses what customers will do. It gives good experiences. BrazeAI Decisioning Studio helps make things personal. It makes the best choices for each customer. AI helps write emails. It makes pictures. It checks quality. AI-powered Optimization makes email campaigns better. It sends messages. These are made for the most engagement and sales.
Pros: It has AI features for big companies. You can change solutions a lot. It has strong tools for deep customer engagement.
Cons: It usually costs a lot. It is complex. It is better for bigger companies.
Pricing: Braze has custom prices. It focuses on big clients.
Benefits of AI Email Marketing
Enhanced Personalization
AI changes how you talk to people. You can send messages that fit them. This makes customers care more. For example, AI makes customers twice as interested. Personalized emails also sell six times more. Businesses using personal emails sell 20% more. Your personal emails can make 122% more money. This is because messages fit each person. AI helps make emails based on what people do. These emails really connect with them. You can get 29% more people to open emails. This is with AI-made personal content.
Impact of AI Personalization | |
|---|---|
Higher ROI | 122% higher for personalized email campaigns |
Transaction Rates | 6x higher for personalized email content |
Conversion Rates | 202% better with personalized calls-to-action |
Revenue Contribution | 58% of all revenue from segmented and personalized emails |
Open Rates | 29% higher for AI-generated personalized emails |
Email Revenue per Recipient | Up to 30% higher with AI-driven segmentation |
Optimized Deliverability
AI makes sure your emails get there. It helps them go to the inbox. They do not go to spam. AI warmup builds trust. It does this with email providers. This happens when you send emails well. They will not mark your emails as bad. AI also helps send the right number of emails. This avoids spam traps. It avoids many bounced emails. Your good sending name gets better with AI. This helps emails land in the inbox. More people click. Customers care more. AI watches how people use emails. It changes your content and plan. AI finds bad content. It helps you avoid it. This stops emails from being marked as spam.
Automated Content Creation
AI makes writing content easier. You save time and effort. AI email tools cut writing time by 60-75%. This is compared to writing by hand. This saves about 6-8 hours each week. This is just for emails. Think about this saved time:
Manual Writing | With AI Email Writer | |
|---|---|---|
Short Reply | ~4 minutes | ~30 seconds |
Dealing with FAQ Requests | ~25 minutes | ~5 minutes |
Multi-stakeholder Coordination | ~40 minutes | ~10-15 minutes |
Writing detailed product descriptions | > 1 hour | < 30 minutes |
Improved Campaign ROI
AI makes your campaigns earn more money. McKinsey & Company says AI marketing can raise ROI by 15–20%. Good marketing teams use AI more often. They are 2.3 times more likely to. This leads to more money earned. Companies that use AI early make much more money. This makes AI email tools a smart choice.
Streamlined Workflows
AI makes email tasks simpler. It uses less human work. AI does hard jobs. These include checking emails. It sorts people. It sends follow-ups. This saves a lot of time. AI also checks quality. For example, it scans email code. It checks personal content. This lets you do important planning. These AI features help you earn more money.
Choosing Your AI Email Tool
Picking the right AI email tool needs thought. Your choice must match your business goals. It must also fit your work needs. This part helps you pick. It shows what to look for.
Assess Business Needs
First, know what your business needs. Do you want to sort people better? Do you want to use what people do? Do you need to make content personal right away? Do you want to use what people do online? Maybe you want to send emails automatically. This is for follow-ups and new customers. You might also want to send emails at the best times. This is by guessing when people will open them. Think about using smart guesses. This is to know what customers will want. Then you can send them special offers. Your tool should help with automatic tasks. It should make things personal. It should make content better. It should work across many ways to reach people.
Evaluate AI Features
Next, check the AI features each tool has. Look for tools that make things personal right away. These AI features change email content fast. They do this based on what people do. Look for ways to make pictures. AI tools can make special pictures. They use words you type. Sending at the best time is key. AI guesses the best time to send emails. Email checking makes sure your list is good. It stops emails from bouncing back. Looking at customer feedback helps you know how people feel. Strong AI features for sorting and targeting. These make very personal campaigns. Automatic A/B testing is also very helpful. This includes picking the best one. It also tests many versions.
Consider Integration
Easy linking is very important. Your AI email tools must work with your email sender. They must also work with your customer list. Look for ways to connect programs. This is to get customer data. It is also to get ideas for making things better. Tools that add more info are also key. They add what people do to their records. Linking systems can be hard. So, make sure the tool works with your current tech. Linking for all channels is a must. This makes customer experiences smooth.
Understand Pricing
Know the prices for different AI email tools. Costs often depend on how many people you have. How many marketing emails you send each month also changes the price. Better AI features cost more. These include automatic tasks and A/B testing. How much help you get and any extras also change costs. Some tools charge a monthly fee. Others charge as you use them. Some have different price levels.
Prioritize Ease of Use
Lastly, pick a tool that is easy to use. A simple design makes managing campaigns easier. Tools like MailerLite and Mailchimp are known for being easy. They have simple designs. They have clear automatic steps. This helps you make and run campaigns well. An easy email tool means your team can use it fully. They will not need much training.
AI is now very important. It helps with email marketing. It makes your campaigns better. It makes them personal. It does tasks automatically. AI looks at lots of data. It makes small groups of people. It writes subject lines. It picks content. This makes you more money. It makes work easier. We looked at many AI email tools. Each one helps in different ways. Your choice depends on what you need. Mails.ai is a great choice. It sends emails well. It gives you many accounts. It checks emails for free. It sends endless emails. It warms up emails endlessly. It rotates inboxes endlessly. This makes your email campaigns work best. Start for free today!
FAQ
What is AI email marketing?
AI email marketing uses smart computer programs. It makes your email campaigns better. It helps make messages special for each person. It does tasks by itself. It makes things work best. This tech helps you talk to customers better.
How does AI improve email deliverability?
AI makes sure your emails get there. It gets your email accounts ready. It checks email addresses. This means fewer emails bounce back. AI also helps you stay out of spam folders. This makes sure your messages reach the inbox.
Can AI write my emails for me?
Yes, many AI tools can write things. They write subject lines. They write the main part of the email. They write what you want people to do. This saves you time. Your brand will still sound like itself.
Is AI email marketing expensive?
Prices are very different. Many tools have free plans. Some have trials. Costs often depend on how many contacts you have. The features you need also change the cost. You can find choices for any money plan.
How do I choose the right AI email tool?
First, think about what your business needs. Look at the AI features each tool has. See if it works with your other systems. Understand how much it costs. Pick one that is easy for your team to use.
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