
AI email automation changes how you talk to customers. This strong AI makes your email campaigns special. It makes people more interested. Many companies already use AI. Research shows 75% use AI in marketing. A Forbes survey says 47% of email marketers use AI. They use it to make campaigns. This trend is growing. It shows AI is important for email marketing. You can get many more sales. This guide looks at the best AI email marketing tools for 2025. You will find top AI email marketing tools.
Key Takeaways
AI email automation makes your email campaigns better. It helps you send special messages to customers.
Many AI tools can write email content, suggest products, and send emails at the best time. This helps get more people to open and click.
When picking an AI email tool, think about your business needs. Look at its AI features, how well it connects with other tools, and if it can grow with your business.
Tools like Mails.ai help your emails reach inboxes. They check emails and use many accounts to send messages. This helps avoid spam folders.
Mailchimp AI Features
AI Capabilities
Mailchimp uses AI. It makes your email marketing better. You can make email content. It has a generative AI tool. This tool writes subject lines. It writes headers and subheaders. It also writes preview text. The platform helps with accessibility. It looks at pictures. It suggests words for alt-text. Mailchimp helps new users. It suggests stock images. These images match your business. This helps make nice emails fast.
Strengths and Weaknesses
Mailchimp's AI features are very good. Its content tools use GPT AI. They help write good subject lines. They also help write body text. The Creative Assistant collects your brand's things. It makes graphics and layouts. These match your brand. The Content Optimizer checks your emails. It looks at how easy they are to read. It checks the tone. It sees if people will like them. You get tips to make them better. Mailchimp also helps optimize send times. It looks at when people open emails. This makes sure emails arrive at the best time. Intuit Assist is an AI program. It helps with tasks. It predicts who will buy. It made click rates go up by 115%. Mailchimp has a lot of AI help. But some special AI tools might be simpler. These are found in other tools. Its prices can be tricky. This happens as your business gets bigger.
Pricing Overview
Mailchimp has different prices. Prices change based on contacts. They also change based on features. You can use a free plan. This is for basic use. Paid plans give more AI tools. They let you send more emails. You can upgrade as you grow. This gives you better features. These features help you improve segmentation. They also help deliver personalized content.
HubSpot Marketing Hub
AI-Powered Features
HubSpot Marketing Hub uses strong AI. It makes your marketing better. You can make content with AI help. It helps score leads. It also predicts things. HubSpot's AI mixes inside and outside data. This includes data from others. It looks at past buys. It sees how people use things. It guesses which leads will buy. The AI lead scoring checks over 1,000 data points. These include how people act. It looks at company facts. It sees what people want. This AI changes lead scores. It does this based on what people do now. For example, it tracks visits. It sees if people go to important web pages. It also sees if they join product demos. It looks at old data. AI then gives ideas. It guesses who will buy. This helps you pick good leads.
Advantages and Disadvantages
HubSpot's AI features are very good. They help you make smart choices. You make them faster. The AI guesses future trends. It does easy tasks for you. It finds hidden patterns in your data. This makes things simpler. It helps your business grow. You get more time. You can focus on new ideas. AI makes things work better. It makes campaigns better. It uses automatic tasks. It predicts things. It makes content better. You learn more about customers. You find new trends. You make campaigns special. You do this by looking at data. HubSpot's AI makes A/B testing easy. It gives real-time ideas. You can change campaigns fast. This saves time. It checks test results for you. It also helps make content special for many people. You get changing content. You get special ideas. You get AI writing helpers.
This change helps you switch fast. It helps plan money better. It makes marketing and boss goals match. HubSpot AI is not just an add-on. It is a base for modern marketing teams. These teams need to make more. They need to make experiences special. They need to do well fast and right.
HubSpot has many AI tools. But it takes time. It also takes money. You need both to use all its features.
Cost Structure
HubSpot Marketing Hub has different prices. These plans fit different businesses. They fit different needs. The price usually depends on contacts. It also depends on the special features you need. HubSpot is a full CRM platform. Its price shows its many tools. You can pick a plan. It will fit your money. It will fit your growth goals.
ActiveCampaign
Core AI Functions
Benefits and Drawbacks
ActiveCampaign's AI helps a lot. You can get more people to look. Your campaigns work better. The AI helps you know customers more. This makes things more special. You save time making content. The automation tools make work easy. You can focus on big plans. But learning all AI tools takes time. The many features can seem hard at first. You will need to spend time learning.
Subscription Tiers
ActiveCampaign has different plans. These plans fit different business sizes. They also fit different needs. Price often depends on how many contacts you have. It also depends on the special tools you need. You can pick a plan. It will fit your money. It will fit your growth goals. Each plan gives more advanced AI tools.
Constant Contact
AI Enhancements
Constant Contact uses strong AI. It makes your email marketing better. This AI helps you write better subject lines. It also makes your content best. You can grow your email list by itself. The AI Assistant helps make subject lines better. This gets more people to open emails. AI-made subject lines get 30-45% more opens. This is more than ones written by hand. AI looks at lots of data. It finds what works. The AI Assistant saves your time. It works faster. It makes many subject lines fast. Special subject lines can get 20-30% more opens. The AI Assistant uses smart computer programs. It looks at old email facts. This includes how many open. It sees how many click. It sees how many buy. It finds what makes emails work well. Then, the AI Assistant suggests subject lines. These are made for your readers. They fit your email. For example, it can suggest words. These words are for people who like a certain product.
Pros and Cons
Constant Contact's AI tools help a lot. They are like an "extra set of hands." They make your marketing efforts bigger. They make them faster. You save time. You make better content. You work smarter. For example, AI can write email subject lines. It can also make short versions of newsletters. These are for social media. This helps you do your marketing tasks better. The AI tools make your campaigns work better. But, other tools might have more special AI features. These tools might let you change things more. This is for very certain needs.
Plan Details
Constant Contact has many plans. These plans fit different business sizes. They fit different needs. Your price usually depends on how many contacts you have. It also depends on the tools you need. You can pick a plan. It will fit your money. It will help you grow. Each plan gives different levels of AI help.
SendGrid
AI Deliverability Tools
SendGrid uses smart AI. It helps your emails get delivered. This AI changes with internet rules. Its ACE system uses special protection. This system finds and stops errors. This tech checks your emails. It looks for bad sending habits. It checks how providers watch emails. This keeps your sender reputation good. It makes delivery better. Your emails will reach inboxes. This AI helps avoid spam.
Strengths and Limitations
SendGrid's AI tools are very good. You get strong delivery help. Your important emails land in inboxes. You also get detailed reports. These reports show how emails do. You see how people use your messages. This helps you make smart choices. It is great for many emails. But it mainly focuses on delivery. It has fewer AI content tools. You may need other tools for content.
Pricing Models
SendGrid has flexible prices. Prices depend on how many emails you send. You can pick a plan. It fits your sending needs. They have choices for all businesses. You pay for emails sent. This lets you grow. You only pay for what you use. It saves money for big senders.
Braze
AI Personalization
Braze uses smart AI. It plans customer journeys. This AI reacts fast. It responds to what customers do. You can make special experiences. It uses personalization. It uses hyper-personalization. Braze sends special messages. It sends offers. These are based on what customers do. They use what customers like. They use customer facts. Its Canvas Flow is a visual tool. You can design customer journeys. You can make them better. Marketers make complex plans. These plans have many steps. They change with customer actions. Canvas Flow also does A/B testing. You can test different journeys. This finds what works best. It helps make choices. BrazeAI™ agents help you. They boost creativity. They boost strategy. They boost how much you do. They give special experiences. They do this fast. They do this for many people. This gives deeper insights. It guesses what customers will do. You can find customers. You can target them. This shapes how customers engage.
Advantages and Considerations
Braze's AI is very good. It gives big benefits. You get more money back. This comes from smart groups. It comes from personalization. You build customer loyalty. You send the right message. You send it at the right time. The platform works better. It does less manual work. Your teams can focus on big plans. Braze can grow with you. It handles more customers easily. It handles more campaigns. It handles more ways to talk. Its AI looks at what users do. It gives special experiences. For example, send coupons. Send them to users who left carts. Recommend content. Do this based on what they watch. This leads to more sales. It makes customers happier. Braze also guesses future actions. It finds who might leave. It finds who might buy again. This helps you act early. Intelligent Timing looks at customer actions. It schedules messages. This is for best customer engagement. Cross-Channel Orchestration sends special content. It goes beyond email. It includes push notes. It includes SMS. It includes web push. It includes in-app messages. This makes sure things are the same. It is the same across many channels.
Investment Levels
Braze is a big solution. It costs a lot of money. Prices are usually custom. It depends on your use. It depends on features. It depends on how big you are. Think about this platform. Use it if you need full help. Use it for real-time AI. Use it for customer engagement.
Customer.io
AI-Driven Workflows
Customer.io uses strong AI. It makes your email campaigns smarter. Its AI ideas are in the segment builder. This builder uses data. You can check how people act. This includes recent logins. It includes how they use features. It includes what they buy. The AI makes groups. These are like 'Engaged Users'. They are also like 'Premium Investors'. You can tell it your goal. Use normal words. The AI segment builder makes the right group logic. It suggests rules. These are based on data. For example, a marketer at a money company can use the AI builder. You can find active users. They have a lot of money. These users have not seen a new investment page. This is in the last 14 days. The AI checks how they act. It finds good people. You can then add these groups to other rules. This includes removing users who saw the page. Or, you can add only those who opened important emails. AI Agents also change how you use Customer.io. They know what you mean. They do many tasks. They check customer groups. They suggest the best ways to find people. This is for campaigns to get people back. These AI Agents turn your words into actions. This makes it easier for your team. You can make email workflows automatic. You can do this very well.
Upsides and Downsides
Customer.io's AI has big benefits. You get exact groups of people. This means very special messages. You make customer journeys better. You do this right away. This makes people more interested. It makes them buy more. The platform helps you know customers well. This helps you plan marketing early. But, learning its advanced AI features might take time. You need to spend time. This is to use all its power.
Pricing Plans
Customer.io has flexible prices. These plans grow with your business. Price usually depends on how many people you have. It also depends on the features you need. You can pick a plan. It will fit your money. It will fit your growth goals.
Klaviyo
E-commerce AI Features
Klaviyo uses strong AI. It helps your online store marketing. You get smart guesses. You also get personalized content ideas. The system helps send emails at good times. Klaviyo has 'Dynamic product feeds'. This is an AI tool. It gives product ideas. It makes them special for each customer. This uses what they looked at. It uses what they bought. It uses how they act. You can suggest products. These are based on what people like. You show items often bought together. You also show items for recent orders. This makes special cross-sell and upsell easy. You do not need extra work.
Feature | Catalog Feed | API |
|---|---|---|
Setup | Easy setup using Klaviyo’s UI | Make categories, items, and variants using API |
Variant Support | No built-in variant support; track as separate items | Built-in variant support |
Update Frequency | Every 6 hours | Right now, can push items |
Size Limit | 100 MB | No size limits |
Positives and Negatives
Klaviyo's AI has big good points. You send emails at the best times. This gets more people to open and click. You learn more about customers. Klaviyo’s AI checks how each person acts. It sends emails when customers will most likely open them.
Why it matters: Do not just use normal send times. Sending at the best times can make open rates much better (10-20% or more). It also makes click rates better. This happens without making people tired of emails. It does not seem pushy.
You make your campaigns work better. You also save time. You do not have to do things by hand. But, Klaviyo mostly helps online stores. This might not work for other businesses. Its advanced tools can also be hard to learn.
Cost Breakdown
Klaviyo has many prices. These plans grow with your business. Your cost usually depends on your contacts. It also depends on the tools you need. You can pick a plan. It will fit your money. It helps your growth. Each level gives different AI tools.
Mails.ai Platform: AI Email Automation

Core AI Capabilities
Mails.ai has strong AI tools. They make your emails better. Its AI Email Writer makes good email series. You pick how it sounds. You pick how long it is. You pick templates. The AI learns how you write. This system writes and answers emails for you. It makes talking easy. It makes emails special for each group. This makes your messages connect. The platform also sets up follow-ups. It does this by itself. This keeps your campaigns steady. Mails.ai also checks emails. It rotates inboxes. It checks if email lists are real. It takes out fake addresses. It sends emails from many inboxes. This stops them from being marked bad. This ai email automation platform helps you find good leads. It looks at what people do on your website. It suggests special first lines. It uses LinkedIn and news facts.
Key Advantages
Mails.ai helps your outreach a lot. You can link many email accounts. There is no limit. This platform lets you send many emails. It offers unlimited warmup. These things help emails get delivered. Even big campaigns work. Mails.ai is a top email website. Its AI makes emails get delivered better. It helps your messages skip spam folders. They go to the main inbox. You get free email checks. You get unlimited warmup. These tools work together. They help your emails get there. They keep your sender name good. Inbox rotation sends your emails from many accounts. This makes it less likely to be spam. It keeps your campaigns going well.
Pricing Options
Mails.ai has different prices. They fit different business needs. The Free Plan costs $0 each month. It has many email accounts. It has unlimited email warmup. This is only for Gmail and Google Workspace. The Startup Plan starts at $24 each month. This is if you pay yearly. It gives 1,000 active contacts each month. It has unlimited emails. It has unlimited uploaded contacts. It has an email checker. It has an AI writer. It has unlimited team members. The Growth Plan starts at $49 each month. It has all Startup features. It has 5,000 active contacts. For many active contacts, the Pro Plan starts at $99 each month.
Iterable
AI-Powered Engagement
Iterable uses smart AI. It makes your marketing better. Its AI agent is called Iterable Nova. It learns from how people act. It guesses what customers will do next. It changes your messages right away. Brand Affinity scores customer relationships. This helps you target people. It helps with messages. It helps with timing. Journey Assist uses normal words. It helps you make smarter customer journeys with AI. Send Time Optimization sends messages. It sends them when customers will most likely act. Frequency Optimization makes message timing special. This stops too many messages. Channel Optimization reaches users. It uses their best channel by itself. Next Best Action finds the best next step. This is for each person. Predictive Goals guess future actions. This includes sales or people leaving. GenAI Journey Assist helps build complex journeys. It does this faster. AI Predictive Audiences find customers. They are most likely to buy. Explainable AI shows why it guesses these things. AI Customer Sentiment Scoring uses Brand Affinity™. It shows how customers feel. This helps you connect better.
Benefits and Challenges
Iterable's AI helps a lot. You can make every message special. It uses AI-made changes. These are based on what people do. They are based on what people like. They are based on the situation. This makes journeys work well. You get clear plans. You get real-time ideas. These help your choices. They make things work best by themselves. The system handles lots of data. It works right away. This lets you make customer experiences better. You manage many interactions at once. Iterable has 'glass box AI tools'. These are clear. People control them. They help you learn a lot about customers. This clarity helps you see why AI makes choices. It builds trust. You can change the AI. It fits your needs. It works within set rules. Iterable works well in daily tasks. It helps with automatic tasks. It gives ideas early. This makes things simpler. It makes things work better. A problem might be setting it up first. You need to set up its many advanced AI features.
Pricing Information
Iterable's price is usually special. It depends on your needs. It also depends on the features you use. The cost shows its many tools. It also shows it can grow with your business. You should ask Iterable for a special price.
Salesforce Marketing Cloud
Einstein AI Features
Salesforce Marketing Cloud uses Einstein AI. It changes how customers move. This strong AI helps you. You make special paths. These paths change for each person. They change based on what people do. You get Predictive Engagement Scoring. This finds customers. They are most likely to answer. Einstein also picks the best send times. It picks how often to send. This is based on what users do. The platform gives AI ideas for content. This makes sure you send the right messages. The AI looks at every customer action. It finds patterns. It makes the journey better. It sends good content at the right time. This helps you talk to customers well. It helps you get more sales.
Strengths and Weaknesses
Einstein AI is very strong. It makes Predictive Audiences. These find groups. They will likely do certain things. You learn more about making things special. You use your own data. This gives good content and deals. Einstein Engagement Scoring gives scores. These are based on how likely people are to open or click. This AI also makes data easy. It collects and checks data by itself. This helps guess trends. You can even watch social media. You can guess who might leave. This strong AI does all this. But, using such a big AI system costs a lot. It needs special people. This makes it hard for small businesses.
Investment Details
Salesforce Marketing Cloud is a big system. Its price is usually special. It depends on what you need. It depends on the features you use. You should ask Salesforce for a price. This price will fit your business size. It will fit your growth plans.
Optimove
AI Customer Insights
Optimove uses smart AI. It understands your customers well. You can make changing groups. These groups are based on customer life. They are based on how much they use things. They are based on how much they might spend. They are based on if they might leave. The system mixes new buys. It mixes how people act. It uses models to guess things. This gives you ideas for the future. Optimove adds facts about people. It adds what they buy. It adds what they like. It adds how they talked to you. It adds CRM events. It puts all this data together. Your groups change by themselves. This happens as data changes. You do not need to update them by hand. The system makes many changing personas. These are based on how people act. They are based on their life. They are based on their value. They are based on how they respond. Optimove's AI guesses future customer value. It guesses who might leave. It guesses how many will respond. This helps you make things special. It suggests the best campaign. This is for similar personas. It uses past results. Optimove's AI also starts campaigns. It makes them better across channels. It learns from what happens now.
Pros and Cons
Optimove's AI helps your marketing a lot. It is a top tool. It makes changing content. This is for email marketing. You can make special content. This includes product ideas just for them. It includes offers based on where they are. Optimove says it has "self-driving marketing." Its AI tools run marketing campaigns. They do this for many people. These tools help run campaigns. They also respect your customers. A problem might be how complex it is. It is a very strong system. You might need time to learn it. You need to use all its smart AI features.
Pricing Structure
Optimove's price is usually special. It depends on your business needs. It depends on the features you want. It depends on how big you are. You should ask Optimove for a price. This makes sure the price fits your money. It fits your growth plans.
Picking the Best AI Email Marketing Software
You need to think carefully. Pick the best ai email marketing software. It must fit your business well.
Check Your Business Needs
First, know your marketing goals. What do you want to do with ai email automation? Do you want new customers? Do you want to keep old ones? Do you want more sales? Your needs will help you choose.
Look at AI Features
Check the ai email marketing tools. See their AI powers. Look for a tool that guesses future money. It should see how people act. It should see if they will buy. Check if it guesses how content will do. This means subject lines. It means email words. It means where buttons are. Campaign scores are also key. They tell you which campaigns to do first. The software should watch technical health. It should check delivery scores. It should find strange things. Also, find AI tools that are easy to use. They should help send at the best time. They should help pick content. It is important to make many kinds of emails. It is important to make things special right away. Tools for automatic A/B testing are also key. Tools for checking data are too.
How Well It Connects
Easy connection is very important. The best ai email marketing tools link to your other systems. These are CRM, e-commerce, and data tools. This makes sure the AI gets good data. Connecting across different ways is also key. This sends campaigns through push notes. It sends them through SMS. It sends them through in-app messages. This makes customer journeys smooth.
Can It Grow with You?
Your chosen best ai email marketing software must grow with you. It needs good ways to connect. It needs to be easy to use. Prices should fit your money. The AI features must match your goals. The software must handle more emails. It must handle more customers. A strong data base is a must. This includes zero-party data. It includes first-party data. It includes data on how people act.
How Easy Is It to Use?
An easy-to-use system helps a lot. You want a platform your team learns fast. This means less training time. It makes work better.
Help and Learning Materials
Good customer help is very valuable. Good learning materials are too. Look for platforms with help centers. Look for tutorials. Look for quick technical help.
Know the Costs
Finally, know the prices. Compare features at different price levels. Make sure the cost is worth it. Make sure it fits your growth plans.
AI changes email marketing. This ai email automation helps businesses. Pick the right tool. It must fit your needs. It must fit your goals. Mails.ai is special. It sends emails well. You get free email checks. It has many email accounts. You can send many emails. It offers much warmup. It also has much inbox rotation. This makes your email marketing campaigns great. Mails.ai is a good choice. It is a strong ai solution. It makes your email marketing automation better. Look at Mails.ai now. This ai email automation helps you.
FAQ
What is AI email automation?
AI email automation uses AI. It makes your email campaigns better. It helps you write content. It makes messages special. It sends emails at the best times. This tech makes marketing work better. It makes it faster.
How does AI improve email deliverability?
AI tools help emails get delivered. Mails.ai has these tools. They warm up emails. They rotate inboxes. They check email lists. They watch your sender name. This makes sure emails reach inboxes. They avoid spam folders.
Can AI personalize email content for my audience?
Yes, AI makes content special. It looks at customer data. It sees what people do. Then, it writes special subject lines. It suggests products. It changes content. This makes messages fit each person.
Is AI email automation suitable for small businesses?
Yes, it is. Many AI email tools have plans for all. They have free choices. They help small businesses save time. They make campaigns better. You can do well against bigger companies.
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